Harvest season is well underway, and for many food producers, this is a busy time of year. From honey and preserves to chutneys, sauces and other seasonal products, ingredients are being turned into products ready for customers.
At Label Solutions, we help businesses bring these products to shelf with food labels that combine the right materials, finishes and formats with an attractive, professional finish that complements the product and packaging.
Because there’s a little more to choosing a food label than simply picking one that looks good. The right material, format and finish all have a part to play.
So, before you get your labels rolling, here are a few things worth thinking about.
What to consider when choosing your food labels
Once your ingredients are available, there can be a lot to organise. Depending on your product, you may need to process, cook, bottle or package it before it is ready for customers. Your labels need a place on that to-do list too, and choosing the right ones starts with thinking about how your product will be packaged, handled and presented.
There are a few things worth considering, including the information that needs to appear on your labels, the type of packaging you’re using, and which material and adhesive will work best. Then there’s the fun part: choosing the look. You’ll also want to think about the quantity you need, the shape of your labels and whether a particular finish could give your packaging an extra touch.
If you’re unsure where to start, that’s where we can help. At Label Solutions, we can talk you through the different options and help you find a combination that works for your product, packaging and production process.
Choosing a label printer for the first time? It’s worth looking beyond price and lead times too. Our guide to how to choose a custom label printing company covers some of the key things to look for.
Think about your labels alongside your packaging
Your label and packaging need to work well together. After all, they’re going to spend quite a bit of time together!
A jar of honey, a preserve, a sauce or a seasonal product can all have different labelling considerations. The shape and material of your container can influence the label material, adhesive and format that will work best.
If you’re producing products in jars, our jar label printing service provides labels for a range of jar shapes and sizes. We can help you find an option that fits your packaging and gives your product the finished look you’re after.
It’s also worth thinking about how your labels will be applied. For products being labelled by hand or as part of a production process, labels on a roll can offer a practical solution and make application easier.
Depending on your product and packaging, you may also want to consider lid or tamper-evident labels. Our team can help you explore the options available and find a format that suits your requirements.
When choosing your custom food labels, we can also advise on materials and adhesives, including options suitable for indirect food contact where appropriate.
Your food label is part of your brand
Food labels also play an important role in how your product looks and feels. They’re often one of the first things customers notice, so it’s worth giving them a little attention.
Your packaging is part of what makes your product appealing, and your label can help communicate the quality and character of what’s inside while helping your product stand out on a farm shop, deli or retail shelf.
Colour, typography, imagery and finishes can all contribute to the finished look. A matt finish is a popular choice for many food products, while options such as foil and embossing can add an extra premium touch. Sometimes, it’s the little finishing touches that make a label stand out.
We can advise on artwork guidelines and review your artwork to help make sure it is suitable for label printing. We can also make recommendations around materials, finishes, sizing and other elements that can affect the finished label.
Whether you’re launching a new seasonal product, creating a limited batch or preparing another run of an established favourite, well-designed food labels can help make the right first impression.
Our product label printing services give you access to a range of materials, finishes and label formats, with advice from a team that understands the practical side of label production too.
Considering more sustainable options?
If sustainability is an important part of your product or brand, it’s worth considering the materials used for your labels too.
We offer eco-friendly label and sticker printing options for businesses looking to make more sustainable choices for their packaging.
Our team can help you explore the options available and find a solution that works for your product, packaging and brand.
Preparing products from this year’s harvest?
From the type of label you need to how it will be applied, we can help you make the right choices for your product. When you’re ready to order, there are a few things to consider:
- Is your artwork finalised?
- Is all the required product information included?
- Which material and adhesive are suitable?
- How will the product be stored and handled?
- How will the labels be applied?
- Do you need front, back or wraparound labels?
- How many labels will you need?
- Would a premium finish suit your product?
- Have you allowed enough time for proofing, label printing and delivery?
There’s no need to have all the answers before you get in touch. We can talk through these details with you as part of the ordering process.
It’s also worth considering how your labelling needs may change as traceability requirements develop.
From harvest to shelf
The harvest may be the start of the journey, and the right label helps bring your product to the shelf. At Label Solutions, we provide food label printing with a range of materials, adhesives and finishes to suit different products and packaging.
Preparing your products for labelling?
Whether you’re producing honey, jams, chutneys, sauces, preserves or another seasonal product, our custom food labels can be tailored to suit your product, packaging and brand.
With over 25 years of experience, Label Solutions works with businesses ranging from start-ups and artisan producers through to national brands, contract packers and trade customers.
Our customers choose us for high-quality custom label printing, fast turnaround times, competitive pricing and friendly expert advice. From choosing the right material and adhesive to finding a finish that complements your packaging, our team is here to help.
Whenever you’re ready, get in touch with us to discuss your requirements.
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